AT Newsletter Volume 48, August 2024

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Personalized Member Engagement for Associations
PropFuel is a platform that helps improve member engagement by triggering a 2-way dialogue rather than focusing only on one-way broadcast communications. It leverages data collection, AI, and automation to capture meaningful member insight and engage members through a simple yet effective approach: ASK, CAPTURE, ACT.
 
 
 
 
 
 
by Jim Meyers  
ASAE Annual 2024 was held from Saturday, August 10th through Tuesday, August 13th in Cleveland, Ohio, the home of The Rock & Roll Hall of Fame. Over 5,000 attendees were treated to four days of education, networking, entertainment, and over 200 exhibitors in the expo hall!

Saturday kicked off with several opportunities to explore Cleveland with tours and preconference workshops. The night concluded with an Opening Reception at Rocket Mortgage Field House where multi award winner Nelly took the stage to get attendees fired up for the next few days of fabulous sessions and networking.

Opening keynote speaker, Amanda Gorman – the youngest Poet Laureate in history, treated the crowd to a very inspirational talk as she was interviewed on stage by Holly Ransom, CEO of Emergent Global on Sunday. Her early childhood speech impediment gave her a gift and strength as she became very good at reading and writing, evidenced by her 2021 poem, “The Hill We Climb” delivered at the 2021 presidential inauguration. My favorite takeaway – ‘Connect with authenticity vs. perfection’. 

The Expo Hall was the place to be from 10:30 – 4:00 where attendees visited with exhibitors in Technology & Business Services and Hospitality & Meeting Services. Sunday night concluded with parties all over Cleveland, and in my opinion, the best of show was the ‘Succes Crews’ bash, hosted by twenty-five technology solution providers including AT! Speaking of the Success Crew – we gave away $10,000 in cash prizes to some very happy attendees!

Monday did not disappoint with keynote, Adam Kinzinger taking stage in another interview format by Holly Ransom. Kinzinger delivered very honest answers to some tough questions and was applauded with his sincere statement, ‘Do the right thing when it’s really hard’. The expo reopened from 12:00-4:30 so attendees could visit booths if they didn’t check every box on Sunday. Education sessions, exploration labs, and coaching sessions running concurrently gave the attendees excellent guidance to take back to their associations. After this full day, The ASAE Research Foundations ‘Classic’ was hosted at The Rock & Roll Hall of Fame which, as you can imagine, was a rockin’ good time!

The networking lunch on Tuesday was followed by the closing session led by Choir! Choir! Choir! Where everyone was on their feet learning a new way to, as they say, get everyone to let down their guard and sing their hearts out! Closing it out on Tuesday night, the Flats Entertainment District had great food and drinks available at local venues and a surprise drop in by Cleveland’s own, MGK!

ASAE’ Annual Conference is truly an incredible experience and if you didn’t join in this year – mark your calendars for August 9-12, 2025 at the Los Angeles Convention Center! AT will be there, and we hope to see you!